Marketing Consulting

Creating a strategic hospitality marketing plan is key to being seen by the right customers to increase your revenue. SSP’s marketing consulting team will begin by analyzing the data, from your brand narrative to your online identity, to ensure you have a solid presence, which is necessary in capturing your audience.  Whether you are an independent boutique hotel brand, lifestyle hotel, or branded property, SSP will devise a well-rounded strategy that encompasses your digital channels, advertising plans, social media strategy and public relations efforts. Through a solid multi-channel marketing plan and by developing creative solutions to drive on property revenue, SSP will work with you to maximize ROI and reach your goal.


STRATEGY

  • STRATEGY DEVELOPMENT
  • BRANDING AND BRAND DEVELOPMENT
  • DIGITAL STRATEGY EVALUATION AND WEBSITE ANALYSIS

STRUCTURE

  • ONLINE PRESENCE ASSESSMENT / AUDIT
  • DIGITAL MARKETING
  • SOCIAL MEDIA
  • WEBSITE DEVELOPMENT & OPTIMIZATION
  • STRATEGY ALIGNMENT WITH REVENUE OPTIMIZATION
  • OPTIMIZATION OF MARKETING & PR

PEOPLE

  • MARKETING TRAINING