Amy Wald – SSP wellness and sustainability consultant

Sustainability

Industry Expert: Amy Wald

Amy Wald is the Founder and President of Greenluxe Inc., helping hotels turn sustainability into a profitable, brand-defining advantage. With a Sustainable Business & Wildlife Management degree from The Ohio State University and accreditations in LEED, WELL, GSTC, and ISSP, she brings a strategic, results-driven approach to hospitality.

Amy integrates sustainable building design and biophilic principles to create spaces that enhance guest well-being, improve operational efficiency, and strengthen a hotel’s connection to its environment. Her work doesn’t just help hotels meet sustainability standards—it helps them own the narrative, securing industry recognition, awards, corporate travel revenue, and traveler loyalty.

By using frameworks such as Net Positive Hospitality, Amy’s starting point is sustainability, knowing the ultimate goal is to regenerate nature and create a hospitality industry that is resilient and thriving.


Expertise in solving these types of problems:

  • Sustainability-driven brand differentiation to win RFPs and elevate brand prestige.
  • Operational efficiencies that cut costs on energy, water, waste, and reduce carbon.
  • Sustainable procurement aligns purchasing with environmental and ethical standards.
  • Employee engagement to embed sustainability into hotel culture.
  • Sustainable design & biophilic principles that optimize guest experience and well-being.
  • Certification strategies (LEED, Green Key, EarthCheck) for measurable impact.
  • Speaking, workshops & training to empower hotel teams with actionable sustainability strategies.

Newest Members of the Industry Expert Team